November 18, 2005
Distributing bikes with RFID
Pacific-Cycle purchases bikes from manufacturers in Asia from where they are shipped to America for distribution around the world. The company distributes the bikes to 60 countries by using the services of more than 50 international distributors. The company is focusing on intelligent and accurate asset tracking to streamline its logistics handling. It has been involved with RFID deployment for more than a year ever since it was included in the list of 100 initial Wal-Mart suppliers selected for RFID mandates.
Pacific-Cycle uses readers and tags developed by Symbol Technologies. It is aiming to integrate RFID in its own operations and at the same time fulfill the Wal-Mart mandates. The tags are placed on the bike handles, the boxes that contain the bikes, and the pallets that are used to hold the boxes.
The company is thinking in terms of implementing the tagging at the point of origin, China. This would provide greater visibility and control of the distribution process. For this to happen, China has to first agree to the EPC guidelines.
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