Kestrel Wireless has designed an RFID like technology to thwart the theft of DVDS and other types of visual media in the city of California, Emeryville. The company has named the technology as Radio Frequency Activation or RFA that uses RFID tags to disable the media until the point of sale, where the media can then be enabled for use.
Frank LoVerme, Senior Vice President of the company says the system is based on the idea that thieves do not want things that do not work. The company has decided to work with a DVD manufacturer and a retailer to carry out a pilot test of the system in the fist half of the next year.
Via: [Rfid Journal]
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